BASIC MARKETING: A Marketing Strategy Planning Approach
| Country | USA |
| Brand | William Morrow & Company |
| Manufacturer | William Morrow Paperbacks |
| Binding | Paperback |
| ItemPartNumber | 9780060987350 |
| Color | White |
| ReleaseDate | 1998-12-09 |
| UnitCount | 1 |
| EANs | 9780060987350 |