Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research
Country | USA |
Brand | Routledge |
Manufacturer | Routledge |
Binding | Paperback |
ItemPartNumber | 180 Halftones, black and white; 10 Table |
UnitCount | 1 |
EANs | 9781138856462 |
ReleaseDate | 0000-00-00 |