Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research
Country | USA |
Brand | Cengage Learning |
Manufacturer | Cengage Learning |
Binding | Paperback |
ItemPartNumber | CHI68640 |
UnitCount | 1 |
UPCs | 035675686402 |
EANs | 9780801990915 |
ReleaseDate | 0000-00-00 |