The Pocket Guide to Product Launches: Get Confident, Go to Market, and Win
| Country | USA |
| Brand | St. Martin's Griffin |
| Manufacturer | St. Martin's Griffin |
| Binding | Paperback |
| ItemPartNumber | Refer to Sapnet. |
| ReleaseDate | 2003-11-01 |
| UnitCount | 1 |
| Format | Illustrated |
| EANs | 9780312303389 |