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Pre-Suasion: A Revolutionary Way to Influence and Persuade
R 578
Pre-Suasion: A Revolutionary Way to Influence and Persuade

Hooked: How to Build Habit-Forming Products
R 434
Hooked: How to Build Habit-Forming Products

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
R 638
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

How Brands Grow: What Marketers Don't Know
R 1,194
How Brands Grow: What Marketers Don't Know

The Paradox of Choice: Why More Is Less, Revised Edition
R 639
The Paradox of Choice: Why More Is Less, Revised Edition

The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
R 905
The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power

Influence: The Psychology of Persuasion, Revised Edition
R 739
Influence: The Psychology of Persuasion, Revised Edition

Misbehaving: The Making of Behavioral Economics
R 693
Misbehaving: The Making of Behavioral Economics

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
R 625
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Laws of UX: Using Psychology to Design Better Products & Services
R 2,748
Laws of UX: Using Psychology to Design Better Products & Services

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