No Logo: Taking Aim at the Brand Bullies

A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy

Marketing en Redes Sociales: Marketing en Facebook, Marketing en Youtube, Marketing en Instagram (Libro en Español/Social Media Marketing Book Spanish Version) (Spanish Edition)

Win-Win Selling: Unlocking Your Power for Profitability by Resolving Objections

The Travels Of A T-Shirt In The Global Economy: An Economist Examines The Markets, Power, And Politics Of World Trade

eMarketing: Digital Marketing Strategy International Student Edition

B2B Brands: The playbook for how to build a B2B brand your customers will love

Integrated Marketing Communications: A Global Brand-Driven Approach

Red-Handed: How American Elites Get Rich Helping China Win

Shoplifter!: New Retail Architecture and Brand Spaces