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Managing Luxury Brands: A Complete Guide to Contemporary Luxury Brand Strategies
R 2,762
Managing Luxury Brands: A Complete Guide to Contemporary Luxury Brand Strategies

B2B Marketing Fundamentals: Drive Impact Across Brand, Reputation, Relationships and Revenue
R 702
B2B Marketing Fundamentals: Drive Impact Across Brand, Reputation, Relationships and Revenue

Industrial Marketing
R 3,260
Industrial Marketing

A Marketer's Guide To Category Design: How To Escape The
R 700
A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy

Industrializing America: The Nineteenth Century (The American Moment)
R 585
Industrializing America: The Nineteenth Century (The American Moment)

Value Merchants: Demonstrating and Documenting Superior Value in Business Markets
R 821
Value Merchants: Demonstrating and Documenting Superior Value in Business Markets

High-Tech Marketing Simplified: An Insider's Shared Experience
R 1,737
High-Tech Marketing Simplified: An Insider's Shared Experience

Advanced Theory and Practice in Sport Marketing
R 2,103
Advanced Theory and Practice in Sport Marketing

SERVICES MARKETING: PEOPLE, TECHNOLOGY, STRATEGY (EIGHTH EDITION)
R 1,111
SERVICES MARKETING: PEOPLE, TECHNOLOGY, STRATEGY (EIGHTH EDITION)

The Management of Luxury: An International Guide
R 2,277
The Management of Luxury: An International Guide

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