Business and Administrative Communication

Business and Administrative Communication

Product ID: 0073403180 Condition: USED (All books in used condition)

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Product Description

Condition - Very Good

The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.

Business and Administrative Communication

The tenth edition of Business and Administrative Communication is a true leader in the business communication field. It is described as flexible, specific, interesting, comprehensive, and up-to-date. Unique among business communications textbooks, it focuses on the rhetorical emphases of audience, purpose, and context to allow communicators to shape their messages more appropriately to all channels and for all purposes.

Beyond covering the broad scope of topics in all forms of business communication, this text uses a student-friendly writing style and strong design elements to hold students' attention. Real-world examples and real business applications underscore the relevance and importance of the material to the business communication students’ academic and career work. The tenth edition also conveys the best possible advice to students through its research base; the author's reputation as a contributor to this field of study lends an even greater element of “teachability” and relevance to this market-leading title.

Technical Specifications

Country
USA
Binding
Hardcover
EAN
9780073403182
Edition
10
ISBN
0073403180
IsEligibleForTradeIn
1
Label
McGraw-Hill/Irwin
Manufacturer
McGraw-Hill/Irwin
NumberOfItems
1
NumberOfPages
768
PublicationDate
2012-01-09
Publisher
McGraw-Hill/Irwin
Studio
McGraw-Hill/Irwin