Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions

Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions

Product ID: B000PY4MFA Condition: USED (All books in used condition)

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Product Description

Condition - Very Good

The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.

Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions

Authored by a well-known figure in the field.
  • Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising.
  • Individual chapters address the differences involved in marketing different types of events.
  • Examines future trends and key issues such as how to reach new event attendees.
  • Includes appendices with sample forms, contracts, and more.

Technical Specifications

Country
USA
Author
Leonard H. Hoyle
Binding
Kindle Edition
Edition
1
EISBN
9780470239438
Format
Kindle eBook
Label
Wiley
Manufacturer
Wiley
NumberOfPages
256
PublicationDate
2002-05-23
Publisher
Wiley
ReleaseDate
2002-05-23
Studio
Wiley