Financing Sport (Sport Management Library)

The third edition provides detailed coverage of the current financial issues and challenges facing managers in professional, collegiate, and non-profit sport agencies. Expert practitioners also provide content in key areas such as ticket sales, licensing, and media rights.
Section I: Sport Finance Trends and Challenges
Section II: Economic Rationales for Public Investments in Sport Venues and Events
Section III: Primary Sources of Capital Funding
Section IV: Revenue from Enterprise Sources