How to Write a KILLER LinkedIn Profile... And 18 Mistakes to Avoid: Updated for 2019
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How to Write a KILLER LinkedIn Profile... And 18 Mistakes to Avoid: Updated for 2019
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↪★How to Write a KILLER LinkedIn Profile is the only book we know of that is updated to the new 2019 interface!Here’s just some of what’s been changed in this e-book edition (14th Edition):✔Revised images and instructions throughout to match LinkedIn’s new redesign✔Updates on which features have disappeared and which have moved✔New chapter on how to communicate on LinkedIn✔Chapter on LinkedIn Groups de-emphasized and moved to a Bonus Tip✔How to identify what keywords people are entering to find you (Mistake #5)✔How to make the most of Mutual Connections (Mistake #5)✔LinkedIn’s new Voice Messaging & Location features (Mistake #6)✔The new “consecutive positions†layout (Mistake #9)✔Photo/video tagging and stickers (Mistake #13)✔Using GIFs, emojis, photos and mentions in comments (Mistake #13)✔Giving “Kudos†feature (Mistake #13)✔Sharing video updates (Mistake #15)✔New Jobs tools: Jobs Insights, Job Title Highlights, and Salary Highlights (Mistake #16)✔How to ask for a referral (Mistake #16)✔The new “How You Match†feature in Jobs (Mistake #16)✔LinkedIn Jobs’ new Easy Apply option (Mistake #16)✔How to request a revised recommendation (Mistake #17)✔Updated instructions for backing up your profile (Bonus Tip #1)✔Updated instructions for creating a company page (Bonus Tip #2)✔LinkedIn’s new company page Content Suggestions feature (Bonus Tip #2)✔Setting up two-step account verification to protect your profile (Bonus Tip #5)✔Revised instructions for creating a Secondary Language Profile (Bonus Tip #7)✔The new face of LinkedIn groups (Bonus Tip #8)✔Updated character limits for profile sections (Appendix B)✔The latest hot skills and buzzwords to avoid (Appendix D)✔Updated instructions on how to get free e-book updates (Appendix G)✔New Appendix! Setting & Privacy at-a-glance (Appendix H)
Reviews:
"Unless you have the rare job that requires no communication with other human beings, you will benefit from regular and careful reading of Brenda Bernstein’s advice. She will guide you through the rules of creating and using professional gateway documents: resumes, cover letters, and LinkedIn profiles. Her advice for job seekers in a variety of settings is both accessible and sound. Best of all, she writes and presents with grace and humor. Brenda is a “must read†and “must consult†for people entering, re-entering, or reconfiguring their place at work." - Susan Gainen, Principal Consultant, Pass the Baton, Minneapolis, MN. "Brenda’s “How to Write a KILLER LinkedIn Profile†webinar was EXCELLENT! The information I received was applicable immediately and easily. Using Brenda’s insightful techniques, I transformed my one-dimensional career history into a compelling brand-focused profile that has increased my profile reviews and name search results by 20%!" - Nikki Champagnie, Career Services Professional, Houston, TX. "Many people are beginning to truly understand the strategic networking power of LinkedIn, but it’s surprising how few have adopted good habits when constructing and maintaining their LinkedIn profiles. Personal branding and sending a concise message to people who visit your profile is critical. Brenda Bernstein’s e-book holds key profile strategies and important tips on avoiding networking pitfalls. As a LinkedIn trainer myself, it’s good to know I have a resource like this for my clients to help them after they’ve left my classroom." - Michael Phelps, LinkedIn Trainer, Milwaukee, WI "I just love this new book! It absolutely addresses topics no one else has and that people should be paying attention to. It hits the bulls-eye on making LinkedIn work the way it’s intended! Plus Ms. Bernstein does a great job of conveying important, spot-on points in a clear and engaging manner." - Larry Megugorac, Sales Executive, Brentwood, CA
