Books > Business & Money > Industries > Hospitality, Travel & Tourism

Marketing for Hospitality and Tourism

Product ID: 0134151925 Condition: USED (All books in used condition)

Payflex: Pay in 4 interest-free payments of R996.50. Read the FAQ

R 3,986

includes Duties & VAT

Delivery: 10-20 working days

Ships from USA warehouse.

Secure Transaction

VISA Mastercard payflex ozow

Product Description

Condition - Very Good

The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.

Marketing for Hospitality and Tourism

For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing.

Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing.

Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the leading resource on hospitality and tourism marketing. The Seventh Edition of this popular book includes new and updated coverage of social media, destination tourism and other current industry trends, authentic industry cases, and hands-on application activities.