Media Flight Plan

The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Routledge Communication Series)

Advertising Media Planning: A Brand Management Approach

Advertising Media Planning, Seventh Edition (Marketing/Sales/Adv & Promo)

Creative Strategy in Advertising

The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Routledge Communication Series)

Advertising Media Planning: A Brand Management Approach

The Practical Pocket Guide to Account Planning

Mass Media Law (B&B Journalism)

Truth, Lies, and Advertising: The Art of Account Planning

Advertising and Public Relations Research