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Samsung Electronics and the Struggle for Leadership of the Electronics Industry

Condition: USED (All books are in used condition)

Condition - Very Good
The item shows wear from consistent use, but it remains in good condition and functions properly. Item may arrive with damaged packaging or be repackaged. It may be marked, have identifying markings on it, or have minor cosmetic damage. It may also be missing some parts/accessories or bundled items.

Samsung Electronics and the Struggle for Leadership of the Electronics Industry

This book views Samsung Electronics in terms of corporate life cycle as well as product portfolio and strategy. It also examines the issues Samsung faces as it proceeds further into the 21st century.

Written from the perspective of an experienced commentator on Korean and global business, this book presents not simply a narrative or an adulatory and uncritical account of Samsung's rise, but a considered analysis of the secrets of success that both business students and CEOs will want to read and consider applying to their own companies.
Country USA
Brand Wiley
Manufacturer Wiley
Binding Paperback
UnitCount 1
EANs 9780470822661
ReleaseDate 0000-00-00

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