Service Management: Operations, Strategy, Information

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Service Management: Operations, Strategy, Information Technology w/Student CD

Balancing conceptual and applied coverage of all aspects of the management and operation of services, Service Management has maintained the position as market leader through five previous editions. It is the most comprehensive and widely used introduction to service operations on the market, written by one of the top authorities on the subject, and it is designed to develop students' skills in both strategic and operational issues pertaining to services. New material on Professional Service Firms highlights IBMâ€™s initiative to establish a Service Science, Management, and Engineering discipline. The Sixth Edition also offers the latest information on Six-Sigma and RFID, as well as recent developments in other important industry topics. Text coverage spans both qualitative and quantitative aspects of service management and offers flexibility in courses, offering varying approaches to the study of service operations. The ancillary package includes student CD-ROM and Website that includes self-test quizzes, video clips, ServiceModel Software, and the Mortgage Service Game.

Country	USA
Binding	Hardcover
EAN	9780077228491
Edition	6
ISBN	0077228499
Label	McGraw-Hill/Irwin
Manufacturer	McGraw-Hill/Irwin
NumberOfItems	1
NumberOfPages	537
PublicationDate	2007-10-05
Publisher	McGraw-Hill/Irwin
Studio	McGraw-Hill/Irwin
ReleaseDate	0000-00-00

Service Management: Operations, Strategy, Information Technology w/Student CD

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