Transnational Management: Text, Cases & Readings in Cross-Border Management

Transnational Management: Text, Cases & Readings in Cross-Border Management

Product ID: 0078029392 Condition: USED (All books in used condition)

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Product Description

Condition - Very Good

The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.

Transnational Management: Text, Cases & Readings in Cross-Border Management

Transnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy.

Technical Specifications

Country
USA
Brand
McGraw-Hill Education
Manufacturer
McGraw-Hill Education
Binding
Hardcover
UnitCount
1
EANs
9780078029394