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Business & Money

Marketing & Sales

Consumer Behavior

Catchy Title Here: 30 Micro-courses on Marketing, Business, Leadership and Motivation based on the principles of Behavioral Economics

R 1,190

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Condition: USED (All books are in used condition)

Condition - Very Good
The item shows wear from consistent use, but it remains in good condition and functions properly. Item may arrive with damaged packaging or be repackaged. It may be marked, have identifying markings on it, or have minor cosmetic damage. It may also be missing some parts/accessories or bundled items.

Catchy Title Here: 30 Micro-courses on Marketing, Business, Leadership and Motivation based on the principles of Behavioral Economics

Behavioral Economics is the intersection of psychology and consumer behavior. Like, why will people drive a BMW and never consider a Mercedes? Why Nike, but not ADIDAS? Why will people drive 50 miles or more for C- healthcare services, when they have access to A+ doctors right down the road? Fortune 500 companies have been using specific strategies for decades to influence consumer spending patterns. This series of micro-courses explores the same tactics big business relies on and outlines simple, and specific strategies each member of the medical or dental team can use today to attract and engage patients.
Country USA
Brand WellPut Custom Content
Manufacturer Soapbox Publishing
Binding Paperback
ItemPartNumber Refer to Sapnet.
UnitCount 1
EANs 9780999786321
ReleaseDate 0000-00-00

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