Heavy Hitter Sales Psychology
Product ID: B005BUPU68
Condition: USED (All books in used condition)
Product Description
Condition - Very Good
The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.
Heavy Hitter Sales Psychology
The biggest challenge facing salespeople today is securing meetings with C-level executives and convincing them to buy. Based upon extensive interviews with more than 500 C-level executives, Steve Martin's Heavy Hitter Sales Psychology will help you understand how C-level executives think, how they communicate, and how to adapt your use of language to match executive decision makers'. Martin provides language-based strategies that enable your message to rise above your competitors' and impactful psychological suggestions that compel executives to take action. Inside, you will find expert advice on these topics:
- Strategies and tactics to penetrate the C -level executive's office
- What to say, do, and present in face-to-face meetings with C-level executives
- Building rapport using sales linguistics, the study of how the customer's mind uses and interprets language
- Understanding and anticipating how the C-level mind-set impacts organizational politics and complex decision making
- Extensive real-world examples, illustrations, and exercises help you apply the techniques immediately.
Technical Specifications
Country
USA
Manufacturer
TILIS Publishing
Binding
Kindle Edition
ReleaseDate
2011-07-08T00:00:00.000Z
Format
Kindle eBook








