Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research
Country | USA |
Brand | OXFORD UNIVERSITY PRESS |
Manufacturer | Oxford University Press |
Binding | Paperback |
ItemPartNumber | 9780199536986 |
UnitCount | 1 |
EANs | 9780199536986 |
ReleaseDate | 0000-00-00 |