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Consumer Behavior

The Challenger Sale: How To Take Control of the Customer Conversation
The Challenger Sale: How To Take Control of the Customer Conversation
Out of Stock
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
R 885
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Out of Stock
The DRIVE Framework: A Science-Based, Data-Backed Discovery Framework for B2B Sales to Fix Stalled Deals and Accelerate Pipeline Growth
The DRIVE Framework: A Science-Based, Data-Backed Discovery Framework for B2B Sales to Fix Stalled Deals and Accelerate Pipeline Growth
R 1,082
Go Big or Go Home: 5 Ways to Create a Customer Experience That Will Close the Deal
Go Big or Go Home: 5 Ways to Create a Customer Experience That Will Close the Deal
R 1,002
How Brands Grow: What Marketers Don't Know
How Brands Grow: What Marketers Don't Know
R 1,476
Actionable Gamification: Beyond Points, Badges and Leaderboards
Actionable Gamification: Beyond Points, Badges and Leaderboards
R 1,388
Marketing: A Love Story: How to Matter to Your Customers
Marketing: A Love Story: How to Matter to Your Customers
Out of Stock
Competing Against Luck: The Story of Innovation and Customer Choice – Christensen's Jobs Theory for Startups and Business Growth
Competing Against Luck: The Story of Innovation and Customer Choice – Christensen's Jobs Theory for Startups and Business Growth
Out of Stock
Scientific Advertising: 21 advertising, headline and copywriting techniques
Scientific Advertising: 21 advertising, headline and copywriting techniques
R 595