Books > Subjects > Business & Money > Marketing & Sales > Consumer Behavior
R 1,187
The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs
R 553
Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior
R 1,281
Rethinking Users: The Design Guide to User Ecosystem Thinking
R 407
People Buy You: The Real Secret to what Matters Most in Business
R 1,710
The New Marketing: How to Win in the Digital Age
R 386
The Effortless Experience: Conquering the New Battleground for Customer Loyalty
R 899
The Edward Bernays Reader: From Propaganda to the Engineering of Consent
R 557
Invisible Influence: The Hidden Forces that Shape Behavior
R 781
Good Services: How to Design Services that Work
R 780
Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
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